About the Callmasters
Getting The Woods Wise Message Out
Here's how we create the power of demand with millions of hunters for you!
Feature Articles: In national and regional publications featuring Woods Wise, its staff and its products... The Power of Written Endorsements!
New Product & P.R. Releases: Sent our regularly to publications, writers, editors, TV and radio producers... the Power of What's New!
Pro Staff Program: Our goodwill ambassadors meeting the public one-on-one to teach and promote at dealers, shows and industry events... The Power of Personalizing Woods Wise!
TV and Radio Content: Placing Woods Wise products and personnel inside a program to show and tell our story... The Power of Seeing is Believing!
Run of Station Ad Spots: Scattering our TV/Cable ads across many networks in prime time to expose viewers to our message... The Power of Targeting Customers!
Sponsorship of Key TV Shows We select only PRIME TIME programs that run in the full range of TV/Cable venues like Backland Outdoors and Backland Experiences, Huntin' the Backwoods, and our own returning TV Show Woods Wise Callmasters Journal to name a few. These programs run in prime times on Great American Country (GAC), Pursuit Channel, Wild TV (Canada), Sportsman Channel, Outdoor Channel as well as on local and regional broadcast and cable nets plus several streaming web locations... The Power of Electronic Media!
National Publications: Supporting our print, content and promotional efforts is target advertising to vertical markets like bow hunters with ads in Deer & Deer Hunting, Bowhunter, Petersen's Bowhunting, or turkey hunters in Turkey and Turkey Hunting and Turkey Call, or predator hunters in Predator Extreme and Predator Hunting, not to mention elk, hog, bear & small game markets... The Power of Target Marketing.
Regional Tabs and Pubs: We make extensive use of regionals in New York and New England, Pennsylvania, Ohio, Michigan, Illinois, Indiana, Wisconsin, Iowa, Minnesota, Missouri, Kansas, Texas, Louisiana, Mississippi, Alabama, Florida, Georgia, Tennessee, Kentucky, North Carolina, and South Carolina, and in Canada with plans to expand into the Western Markets this summer...
We've made these efforts for more than 22 years and will redouble our efforts in 2008! That's why Woods Wise is so widely recognized by the consumer as the source of Professional Grade Hunting Gear! Join us in our efforts to make you more successful in 2008 through the Power of Promotion!